As society she’s a light on the pink tax, I thought to myself, but what about the price you pay simply for the brand name. You know? Brand Tax.

I always went for generic options in store, but the cheap imitations were just that. I search for an affordable brand name alternative that I could always rely on, but they all feel short. As is typical nowadays, once I thought it an ad popped up on the side of my Facebook feed.

“shop the best ingredients & the best stuff at the best prices.” *scrolls*
“oh hi, we’re brandless.” *swipes*
“we make the basics less basic.” *swipes*
“in one place at one price.” *swipes*
“slay your errands in 3…2…1” *clicks*

*Life changes forever*

Brandless is the revolutionary online only one-stop-shop for those of us who are done with the nonsense — the price gauging, the controversial ingredients, the questionable practices. We’re done.

& Brandless is here for us.

Personally, I’ve ordered something from every “aisle” & the more I buy, the more I want to buy. I’ve certainly come across a couple of snacks that weren’t for me, but that’s only a matter of taste.

Continue reading for reviews on everything I’ve tried so far!

What I didn’t like:

• Chocolate Peanut Butter Bars – turns out I do not like flaxseed
• Daily Facial Moisturizer – it’s got a smell I can’t get behind, but I appreciate it being fragrance free
• Green Tea & Aloe Moisturizing Shampoo and Conditioner – they don’t do anything for my limp, color treated hair

What I liked:

• Jerky (Teriyaki, Peppered & Original)
• Green Apple Facial Toner
• Green Tea & Aloe Body Wash

What I loved:

• Mini Shortbread Cookies
• Raspberry Twists
• Grapefruit Facial Scrub
• Cocoa Granola
• Organic EVOO Spray
• Nuts, Dark Chocolate & Fruit Mix
• Blue Corn Tortilla Chips

What I want to try:

• Grapefruit Facial Cleanser
• Lemon Verbana Body Scrub
• Green Tea & Aloe Shave Gel
• Coconut Water Body Butter
• Night Cream
• Calm & Focus Support
• Digestive & Immune Biotic
• Mocha Fudge Coffee Bar
• Dark Chocolate Covered Quinoa Bites
• Tomato Basil Hummus Crisps
• Everything Pretzel Thins
• Double Chocolate Chip Cookie Thins
• Almond Chocolate Biscotti Thins
• Dill Pickle Partially Popped Popcorn
• Lemon Basil Scone Baking Mix
• Organic Brownie Baking Mix
• Organic Lemon Bar Baking Mix
• Organic Sesame Ginger Dressing & Marinade
• Organic Peanut Powder